Writes (money-moving)
gads_propose_remove_negative_keyword
Propose removing a negative keyword that conflicts with (blocks) enabled positive keywords — the fix for `remove_negative` items in the optimization plan.
Propose removing a negative keyword that conflicts with (blocks) enabled positive keywords — the fix for remove_negative items in the optimization plan. Review-tier: queues for operator approval. The removed negative is snapshotted, so an applied removal is revertible (undo re-adds it).
Type: money-moving write. Every write is dry-run validated, then classified by the safe-apply policy — auto-applied when bounded and low-risk, otherwise queued for approval.
Parameters
| Parameter | Type | Required | Description |
|---|---|---|---|
level | "campaign" | "ad_group" | Yes | |
campaignId | string | No | |
adGroupId | string | No | |
criterionId | string | Yes | |
text | string | Yes | The negative keyword's text (verified against the warehouse). |
matchType | "EXACT" | "PHRASE" | "BROAD" | Yes | |
reason | string | Yes | |
projectId | string | No | Target account (project id) — required on account-scoped tools. Call gads_list_ad_accounts to enumerate accounts. |